Mobile Marketing Strategies Summit || Feb 11-13, 2014

    Speakers include industry leaders such as:

    • Michael Becker
    • Tomer Cohen
    • Colette Crosby
    • Darin Wonn
    • Anya Cheng
    • Jennifer Grasso
    • Jack Philbin
    • Manish Jha
    • Parag Vaish
    • Bruce Hershey
    • Ray Pun
    • Surojit Chatterjee
    • Christian Galvin
    • Shuli Lowy
    • Chris Wayman
    • Eve Richey
    • Patrick McGalliard
    • Sarah Karam
    • Christine Dilandro
    • Ivka Adam
    • Brian Gardner
    • Seth Sternberg
    • Lauren Wray
    • Johnna Marcus

    Why Mobile Marketing?

  • 91% of all US citizens have their mobile device within reach 24/7. (Source: Morgan Stanley)
  • Mobile Internet usage is projected to overtake desktop Internet usage by 2014. (Source: Microsoft Tag)
  • 75% of mobile users are using their mobile device for shopping. (Source: Nielsen)
  • 9 out of 10 mobile phone searches result in a purchase or visit. (Source: Nielsen)
  • 70% of all mobile searches result in action within 1 hour. (Source: Mobile Marketer)
  • Within 5 years, half of today’s smartphone users will be using mobile wallets as their preferred payments method. (Source: Carlisle & Gallagher Consulting Group, 2012)
  • 25% of international media and marketing executives see mobile as the most disruptive force in their industry. (Source: AdMedia Partners, 2013)
  •  

    Top Reasons Why You Should Attend:

  • Define mobile marketing for your organization
  • Discover growing trends for 2014 and beyond
  • Craft an innovative and strategic approach to mobile
  • Learn to develop cutting-edge apps and mobile websites
  • Further your brand’s reach and impact through mobile
  • Identify mobile marketing best practices
  • Network with thought leaders and mobile marketing masters
  • Integrate social and traditional marketing into your mobile strategy
  • Delve into measuring and understanding your mobile ROI
  • Gain practical knowledge from leading case studies
  •  

    Who Should Attend:

    Any and everyone interested in learning, from the best, how to harness the power of mobile marketing to further your brand’s reach and impact.

  • Chief Executive Officers
  • Chief Marketing Officers
  • Chief Branding Officers
  • Business Owners


  • Marketing Branding
  • Business Strategy
  • Customer Relations
  • Social Media
  • Public Relations
  • Online Community Managers
  • Social Media Assistants
  • Social Media Strategists
  • Business Development
  • Word of Mouth Marketers
  • Community Marketers
  • Media Sales
  • Agency Account Managers
  • Entrepreneurs
  • Financial Institutions
  • Retailers
  • Merchants
  • E-Commerce Executives
  • Mobile Product Innovations
  • Mobile Product Development
  • Daily Deal Networks
  • Solution Providers
  • Mobile Network Carriers/Operators
  •  

    Letter from the producer:

    Dear Marketing Strategist,

    Join us at the Mobile Marketing Strategies Summit (MMSS) on February 11-13, 2014 in San Francisco, CA to better understand how to truly drive revenues with an integrated mobile strategy. With mobile website and app usage rising exponentially, now more than ever is the time to adopt a mobile marketing strategy. Mobile website visits saw 100% growth from 2012 to 2013, and show no signs of slowing! Top brands are already leveraging mobile marketing to increase revenue by optimizing customer engagement and driving brand awareness through various mobile channels.

    MMSS will expose you to the different strategies these brands have already set in motion, leaving you with actionable insights and a framework to establish a case for mobile at your organization, as well as build upon existing mobile strategies. You will leave MMSS with invaluable information and cutting-edge tools necessary to keep your organization competitive in a rapidly evolving mobile industry.

    Mobile isn't going anywhere, and MMSS is here to provide you with proven strategies and top-tier tools necessary to implement, measure, and drive your mobile revenue.

    The GSMI team looks forward to seeing you in San Francisco!

    Sincerely,

    Crystal Everson
    Associate Director,
    Conference Production
    GSMI
     
    About GSMI:

    GSMI is a leader in the industry of executive education, global conferences, summits, and training sessions that combine rich learning environments with the opportunity to network with today’s most relevant thought leaders, speakers and practitioners. GSMI’s annual events have reached 85% of the Fortune 500 companies, in over 30 countries, and cover topics that today’s leaders find most challenging and inspiring.
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