Master a Cohesive Mobile marketing Strategy to Stay Competitive in an Always-Evolving Industry
Two Full Days of Education & Learning

  • Discover growing mobile trends for 2013 and beyond
  • Learn to strategically further your brand’s reach and impact through mobile
  • Identify best practices in the mobile marketing landscape
  • Measure and understand mobile ROI
  • Craft and executive innovative apps and mobile websites
  • Delve into consumer behavior and learn successful tactics to maintain engagement
  • Successfully integrate social and traditional marketing into your mobile strategy
  • Learn from the latest case studies how mobile fits into your larger cohesive marketing plan

  • Register Now!
    Learn best practices from case studies and thought leaders:
    • Mike Ricci - Event Chair
    • Anthony Napolitano
    • Sharon Knitter
    • Alec Francesconi
    • Joel Morrow
    • Ken Barber
    • Brian Kilmer
    • Dan Bentz
    • Mark Hewitt
    • Tony Vlismas
    • TJ Person
    • Stuart Conway
    • Nate De Jager
    • Daniel Hammond
    • Dan Miller
    • Kayla Green
    • Marah Lidey
    • Baylee Greenberg
    • Marcia Kadanoff
    Why Mobile Marketing for Your Organization?

    Global Strategic Management Institute (GSMI) is excited to be hosting our 5th Mobile Marketing Strategies Summit (MMSS), 2013 in Chicago. With mobile app and web usage rising exponentially -- and quickly surpassing desktop usage -- 2013 is the year for your organization to harness the power of mobile marketing.

    91% of all U.S. citizens
    have their mobile device
    within reach 24/7.
    In the US, 25%
    of Internet users are
    mobile only.
    Mobile coupons get
    10 times the redemption
    rate of traditional coupons.
    71% of smartphone users that see a captivating TV, press or mobile advertisement will immediately do a mobile search. 61% of customers who visit a mobile unfriendly site are
    likely to go to a competitor's site.
    70% of all mobile searches result in action within 1 hour. 70% of online searches result in action in one month.
    (Sources: Morgan Stanley, Mobile Marketer 2012, IAB 2012,,,

    What do these numbers mean for you? Organizations can reach and interact with current and potential consumers around the clock. There’s no question about why mobile marketing is critical for the growth of your business; come to MMSS to learn how to do mobile successfully.

    MMSS is the mobile event of 2013, including compelling case studies, interactive workshops and innovative presentations that will help you:

  • Measure and understand mobile ROI
  • Craft a strategic approach to mobile
  • Define mobile marketing for your organization
  • Discover what other top name brands are doing within the mobile space
  • Top Reasons to Attend:
  • Identify How Mobile Can Impact Your Company’s Marketing Plan
  • Discover Growing Mobile Trends for 2012 and Beyond
  • Maximize Your Organization’s Mobile Efforts
  • Integrate Social and Traditional Marketing into Your Mobile Strategy
  • Measure and Understand Mobile ROI
  • Craft and Execute Innovative Apps
  • Increase Customer Satisfaction and Maintain Engagement
  • Who Should Attend:
    Any and everyone interested in learning, from the best, how to harness the power of mobile marketing to further your brand’s reach and impact.

  • Chief Executive Officers
  • Chief Marketing Officers
  • Chief Branding Officers
  • Business Owners
  • Marketing Branding
  • Business Strategy
  • Customer Relations
  • Social Media
  • Public Relations
  • Online Community Managers
  • Social Media Assistants
  • Social Media Strategists
  • Business Development
  • Word of Mouth Marketers
  • Community Marketers
  • Media Sales
  • Agency Account Managers
  • Entrepreneurs
  • Financial Institutions
  • Retailers
  • Merchants
  • E-Commerce Executives
  • Mobile Product Innovations
  • Mobile Product Development
  • Daily Deal Networks
  • Solution Providers
  • Mobile Network Carriers/Operators

    Download a PDF of the Summit Brochure
    Read What They’re Saying
    Justify your attendance to MMSS
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